Jump Start Your Marketing Brain: Scientific Advice and Practical Ideas Doug Hall

ISBN:

Published: February 11th 2010

Kindle Edition

322 pages


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Jump Start Your Marketing Brain: Scientific Advice and Practical Ideas  by  Doug Hall

Jump Start Your Marketing Brain: Scientific Advice and Practical Ideas by Doug Hall
February 11th 2010 | Kindle Edition | PDF, EPUB, FB2, DjVu, AUDIO, mp3, RTF | 322 pages | ISBN: | 10.38 Mb

Check your Marketing Brain IQ, with the quiz on page 14. After getting over the shock of how generally accepted business truths are hurting your business, you will immediately understand how you can quickly and easily change your marketing toMoreCheck your Marketing Brain IQ, with the quiz on page 14.

After getting over the shock of how generally accepted business truths are hurting your business, you will immediately understand how you can quickly and easily change your marketing to generate success.Starting right now, you can measurably improve your marketing results. The key is to replace gimmicks and misperceptions with proven strategies backed by hard data.You ll benefit from insight provided by over 106 scientific truths, creating 414 practical ideas that you could put in place today, plus original research and a statistical review of over 3,000 academic articles, from publications like the Journal of Marketing and the Journal of Product Innovation Management.

No other book provides you with this type of hard data on consumer, industrial, and even business-to-business marketing situations.



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